AI Evolution

HOME / RESOURCES / BLOG

THE PLAYBOOK

Sportsbooks’ go-to source for sports betting trends, data, expert analysis, and educational content.

An American football player, ghosted in neon yellow and white, sprints across a dark background overlaid with faint, abstract financial data charts. Large white and yellow text above the player reads: "THE RISK THAT HIDES IN CORRELATED MARKETS". This is a promotional graphic for LSports.

Player Props & Team Totals: Correlation Risk

Even the sharpest sportsbooks can stumble when correlations between player props and team totals aren’t fully accounted for. While each line may appear independent on paper, the reality is that overlapping outcomes—quarterback passing yards and total team points, star running...
Building a Sportsbook Business

Common Mistakes to Avoid When Launching Your Sportsbook

It is easy to see why you want to own a sportsbook. The iGaming industry has continued to hit new heights in revenues and appeal...
eSports Popularity for Sportsbooks

Why Your Sportsbook Must Have eSports Betting

One of the major positives of online sports betting is the popularization of esports wagering. This unorthodox betting option has grown massively, attracting millions of...
Sportsbooks Social Media

How Can Social Media Empower Your Sportsbook Marketing Strategy?

The sports betting industry is more competitive than ever, with operators fighting tooth and nail to put their names out there. One thing is clear...
Sports Data Feeds

Importance of Sports Data Feeds for Today’s Online Sportsbooks

Information is the magic currency of the online sports betting industry and will determine how well your sportsbook succeeds. To survive in the game, you...
Sports Data API Provider

Key Metrics Sportsbooks Should Consider When Choosing a Sports Data API Provider

Behind every successful sportsbook is a well-integrated sports data API. APIs are sportsbooks’ engine rooms, performing two crucial tasks: providing access to historical data and...
Betting Regulations Regions

Global Guide to Legal Sports Betting Rules

Online sports betting is a growing worldwide phenomenon. However, it isn’t legal everywhere and regulations vary based on nation, state or province. As a sportsbook,...
LOAD MORE