1WIN Scales Sportsbook with Real-Time Data from LSports

AI agents for sportsbook trading read your live ARENA360 account, spot coverage gaps and margin drift, and show your traders what to act on. Book a demo.

Mi sexta edición de la G2E: de qué hablaron los operadores de apuestas deportivas en la G2E 2026, desde la regulación de los mercados de predicción hasta los nuevos productos, los nuevos deportes y unas perspectivas más prometedoras para 2027.

Explore sportsbook technologies so you can improve operations, strengthen security, enhance player experiences, and build a reliable betting platform.

Learn what sports stats widgets are so you can improve the betting experience, keep users engaged, and provide fast access to valuable sports data.

The “Win Smart: Harnessing Real-Time Intelligence for Game-Changing Sportsbook Decisions” webinar provided a fascinating glimpse into the rapidly evolving world of sports betting and the critical role data now plays. Featuring insights from industry veteran and SVP of Sportsbook LeoVegas, Andre Zammit, and hosted by Yoav Ziv, CRO at Lsports, the discussion highlighted key shifts, challenges, and future trends in leveraging data for sportsbook success. Here are some of the compelling takeaways from the session:

As the sports betting industry continues to expand rapidly , forward-thinking brands are seizing the opportunity to grow their market share, elevate the user experience, and strengthen customer loyalty. Central to this strategy is leveraging cutting-edge technology and real-time data to deliver an unparalleled betting experience. However, Bahigo , a prominent name in the sports betting market, realized true success requires more than just technological innovation. It demands a scalable, flexible, and data-driven solution that can adapt to market dynamics, meet evolving customer expectations, and support long-term growth.

As the global sports betting landscape grows more competitive, operators are increasingly looking for ways to enhance user experience, differentiate their offerings, and expand into new markets. For 1WIN, a fast-growing multinational betting group, the key to achieving this vision was clear: build a sportsbook powered by real-time, flexible, and highly scalable sports data. However, its existing data provider couldn’t support its ambitions. With limited coverage, rigid delivery, and rising costs, 1WIN found itself facing a critical turning point. To stay competitive, it needed more than a data feed — it needed a transformative data partnership.

During the recent NFL season, sharp bettors seized on sudden market movements , exploiting odds changes in ways sportsbooks didn’t anticipate. The result? Substantial losses for these major platforms. This has raised a critical question within the industry: If the biggest sportsbooks can be blindsided by evolving betting trends, how can others keep pace with increasingly sophisticated threats?

As the new football season approaches, LSports is once again proving why we’re the go-to partner for the world’s top sportsbooks. With record-breaking coverage expansion, cutting-edge market offerings, and a relentless focus on accuracy, we’re making sure our customers start the season with the most complete and reliable data in the industry. Our data archives span multiple years, providing clients with comprehensive historical insights into football results, odds, and betting trends. From January to July 2025, our InPlay fixtures soared by 72.66% year-over-year to over 580,000, while PreMatch fixtures jumped 74.49% to more than 522,000. We now offer 573 unique markets – with InPlay markets up 34.77% and PreMatch markets up 12.29% – ensuring unparalleled depth and diversity. Our football data includes detailed lineups/subs (line) information, further enhancing the breadth of data available. Month after month, our coverage outpaces the competition, giving sportsbooks the most complete, accurate, and timely data to dominate the season ahead.

For years, operators have invested heavily in data, platforms, and internal trading teams to stay competitive. As margins tighten and operational complexity increases, the challenge is no longer just access to data. For sportsbooks aiming to stay ahead, it’s not only about having the fastest or most accurate data, but also about how effectively it is applied across trading and risk. At the same time, many trading teams are still tied up in day-to-day execution. Tasks such as market monitoring, manual adjustments, and routine risk checks consume significant time, leaving less room for strategy, optimization, and growth. More operators are shifting toward models that separate execution from decision-making. LSports Managed Trading Services (LTS) is built around that approach. It’s a fully managed, end-to-end trading solution that combines LSports’ core modules (TRADE, DEFEND, BOOST, and ENGAGE) with operational execution, handling operators’ day-to-day trading workload. Built on top of the ARENA360 platform, it connects data, trading, and risk into a single workflow.

Sportsbooks don’t lose money in big, obvious ways. They lose it quietly, through inefficiencies they’ve learned to accept. One of the biggest? The ‘Streaming Bundle’. Profitability in this industry isn’t built, it’s defended. Every single day. And unlike traditional businesses, there’s no cushion. No stable margin to fall back on. You’re operating in a live environment shaped by sharp bettors, efficient markets, and constant volatility. One bad number, one wrong position, one unexpected result, and your margin disappears. So, why are so many operators willingly adding more pressure to an already fragile system?

With players expecting instant odds updates, frictionless payouts, and zero downtime during peak events, operators can’t afford to rely on basic or outdated systems. From real-time data processing and seamless payment systems to advanced risk management tools, each feature plays a critical role in overall platform success. In this article, we will explore 26 must-have sportsbook platform features so you can build a scalable, high-performing platform.

Saying you listen to your customers is easy. Every provider in our space says it, usually right on the homepage. Proving it is another story, and we have the numbers to back it up. So this year we stopped asserting it and went looking for evidence. We measured the whole journey: from the moment a customer submits a feature request, to the moment someone on our team replies, to the moment it ships to production. Not a survey, not a sentiment score, but the actual timestamps sitting in our systems, across more than a thousand requests. We did it because “we listen” is the kind of claim that’s worth nothing unless you can put a date and a number next to it. If the data told a flattering story, great. If it didn’t, we’d rather know. And it turns out this paper trail shows that we practice what we preach.

Introducing Play Insurance, powered by gripAI — a new revenue stream that turns losing bets into loyalty. Ask any sportsbook operator where they lose players, and it’s rarely the big loss. It’s the close one. The bet beaten by a single goal in stoppage time. The “so close” that turns into a closed app and a player who doesn’t come back. That moment happens thousands of times a day across every book. Until now, it earned operators nothing and quietly cost them their players. We set out to change that. Today, we’re excited to announce Play Insurance, powered by gripAI — a new product that lets your players protect their bets, get money back when they lose, and stay in the game. For operators, it’s a genuinely new revenue stream, built on technology no one else has.