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Sept 17, 2025 – LSports, a global leader in real-time sports data solutions, is proud to announce the appointment of Otávio Senna as Sales Manager, Brazil. This key hire represents a significant addition to LSports’ dedicated, localized presence in the region focused on delivering tailored, innovative sports data solutions.
The sports betting market in Brazil has recently shifted from a loosely regulated space to a fully legalized and structured industry, opening new opportunities for operators and driving rapid growth. In response, LSports is deepening its investment in the region, aiming not just to participate in the market’s rise but to set the direction for its long-term evolution.
“Our commitment to Brazil is long-term and strategic. We’re not just here to sell; we’re here to build, to innovate, and to lead with a strong local team,” said Fernando Martinez, Vice President of Sales, LATAM. “Otávio brings a rare combination of product expertise and business development success in the region. His vision and deep understanding of the market will be invaluable as we continue to build solutions that truly resonate with our Brazilian partners.”
Senna joins LSports with a distinguished background in the Brazilian tech landscape. His experience is underscored by his time in the iGaming market where during the past 2 years he spearheaded the GTM strategy for payment provider Bazk/Banco Topázio into Brazil’s newly regulated sports gambling market. His cross-functional expertise and business development skillsets position him perfectly to help drive LSports’ expansion in the region.
“I’m incredibly excited to be joining LSports at such a pivotal time for the company and for the market in Brazil,” said Senna. “LSports is demonstrating a true commitment to this region by investing in top talent and local presence. I’m proud to contribute my experience to a team that is not only a leader in sports data but is also dedicated to building market-specific solutions that will shape the future of sports betting here.”
In his new role, Senna will be responsible for leading business development efforts for the Brazilian market to meet the unique needs of sportsbooks and platforms in the region.
Media Contact: John Costello (john.c@lsports.eu)
LSports is a world-leading sports data provider, setting the industry standard for accuracy, reliability, and coverage. Powered by innovative technology, bulletproof data feeds, and tailored solutions, we help sportsbooks maximize profits, boost player engagement, and stay ahead of the competition.
