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THE PLAYBOOK

Sportsbooks’ go-to source for sports betting trends, data, expert analysis, and educational content.

Sportradar vs LSports – The Cost-Effective Alternative

The sports betting world is at a critical juncture. For years, official data providers like Sportradar have been the industry standard, largely by securing exclusive rights to major leagues. However, this model is showing significant cracks. Sports betting operators, platforms,...

Sharps & AI: The Edge for Sportsbooks

The gap in personalization and AI adoption in sportsbooks compared to tech leaders like Netflix or Amazon is a clear pain point. While automation is...

Market Shockwaves: How Injuries Shift Betting Lines

In the tightly calibrated world of sports betting, a single late scratch can generate cascading effects across a sportsbook’s pricing ecosystem. It’s not just a...

Player Props & Team Totals: Correlation Risk

Even the sharpest sportsbooks can stumble when correlations between player props and team totals aren’t fully accounted for. While each line may appear independent on...

The Tennis Stats That Really Decide Matches

A tennis player may serve better than their opponent, hit more winners, make fewer errors, convert more break points, and still lose. How can that...

The Pace Illusion in Basketball: Why Raw Stats Mislead

Totals bettors often lean on one of the most visible stats in basketball: possessions per game. The logic is obvious: more trips down the floor...

Sports Data: How New Football Formats Reshaped Betting Demand in Sportsbooks

The pace of sports betting remains relentless, fueled by headline-making acquisitions and sweeping regulatory changes across global markets. These forces both shape—and are shaped by—the...