1WIN Unlocks New Growth Potential with Scalable, Real-Time Sports Data from LSports
As the global sports betting landscape grows more competitive, operators are increasingly looking for ways to enhance user experience, differentiate their offerings, and expand into new markets. For 1WIN, a fast-growing multinational betting group, the key to achieving this vision was clear: build a sportsbook powered by real-time, flexible, and highly scalable sports data.
However, its existing data provider couldn’t support its ambitions. With limited coverage, rigid delivery, and rising costs, 1WIN found itself facing a critical turning point. To stay competitive, it needed more than a data feed — it needed a transformative data partnership.
The Challenge: Removing Five Key Barriers to Growth
To scale effectively and deliver a premium sportsbook experience, 1WIN needed to overcome key challenges that commonly restrict growth in the betting industry.
- Scalability for Rapid Expansion
Without a scalable infrastructure, 1WIN risked poor performance during high-demand periods, limited event coverage, and missed revenue opportunities. - Real-Time Data Gaps
Delivering reliable, ultra-fast updates is essential in live betting. Delayed or inconsistent data hurt user experience and reduced trust. - Insufficient Event Diversity
With limited access to niche and emerging markets, 1WIN was unable to meet the demands of increasingly diverse player segments. - Lack of Competitive Pricing
A narrow set of odds sources meant less pricing flexibility. This was impacting competitiveness and profitability. - Rigid Data Delivery Systems
A lack of customization made it difficult to align the sportsbook experience with specific regional and player needs.
The Solution: Real-Time, Flexible, and Customized Sports Coverage
1WIN chose LSports to transform its sportsbook capabilities and future-proof its operations, allowing it to benefit from:
Real-Time, Scalable Data Feeds: LSports’ real-time updates enabled 1WIN to support in-play betting experiences and handle high user volumes without compromise.
Extensive Niche and Global Coverage: With access to over 150,000 live events monthly, including mainstream and underserved sports, 1WIN significantly broadened its market reach.
Pricing Flexibility Through Multiple Odds Sources: LSports’ support for multiple integrated odds providers gave 1WIN the edge in delivering competitive pricing with greater precision.
Tailored Integration and Customization: LSports’ flexible API structure allowed 1WIN to configure data delivery and content based on strategic goals and user behavior across key regions like the CIS.
Dedicated Partnership and Support: From onboarding through optimization, LSports ensured seamless implementation and continuous strategic alignment.
“Partnering with LSports has been a game-changer for 1WIN. Their real-time, customizable data feeds and unmatched support have allowed us to scale rapidly, expand our sportsbook coverage, and deliver a superior betting experience to our clients worldwide.”
— Aleksander Lobov, Product Manager, 1WIN
The Impact: Improved Reach, Engagement, and Performance
1WIN’s collaboration with LSports delivered transformational results:
- Expanded Event Coverage: Over 150,000 monthly live events created broader appeal and increased player retention through a richer betting experience.
- Scalable, High-Performance Infrastructure: The ability to support 10,000+ additional events on demand enabled consistent quality even under peak load conditions.
- Smarter Pricing and Increased Profitability: Multiple odds feeds ensured 1WIN could adapt pricing dynamically and deliver market-competitive offerings.
- Enhanced In-Play Betting: Real-time data accuracy improved user trust, extended session duration, and drove higher engagement.
- Localized Market Strategy: Expanded coverage in the CIS region and beyond empowered 1WIN to tailor experiences for specific audience segments.
- A Platform Built for the Future: With scalable, customizable data architecture in place, 1WIN is well-positioned for continued innovation and market expansion.
Ready to scale your sportsbook with real-time, customizable data feeds that deliver unmatched coverage and market reach? Contact us today to discover how our cutting-edge solutions can power your next level of success.